Gallery Zoo Art Blog
How I Use My iPhone To Market and Manage My Art Business
I love my iPhone.
You probably hear many other people say this, but probably not for the reason I am about to give you.
I love my iPhone for marketing and managing my online art business.
Before I got my iPhone, I never had a smart phone. My phone--which I reluctantly carried once I became a parent--was used to make phone calls, period. I didn't even text.
The landscape of online selling platforms has changed drastically in the past several years, catering their marketing capabilities and visual formats to mobile users. In order to stay competitive, I caved and joined the ranks of iPhone devotees. Here is how my iPhone helps me market and manage my online art business more effectively:
Room image of canvas art on wall 3. I can customize my iPhone with my own art on a case. Using Fine Art America, I purchased a custom phone case using one of my paintings. Now every time I use my phone in public there is an opportunity for someone to see and ask about my art. Bonus.
4. I can manage all of my e-mail accounts in one location. Self-explanatory, but I can contact clients and monitor all of my art sales on the go.
5. I can post directly to my social media accounts from my phone. Enables me to keep fans and clients in the loop--as well as touching base on-the-go (not just from my studio.)
6. I can make in-person sales directly from my phone. Yep, using the Sell On Etsy app, I can accept payments via credit card on my phone--and the inventory in my shop will immediately reflect the sale...meaning I don't have to sort through my listings later. Yippee!
What do I do with all the extra time I have now? Create more art of course!
All artwork © Catherine Jeltes, Gallery Zoo Art. All Rights Reserved.
If you enjoyed this article, you may also like: